Decades Drive-In Event Plan Caleb, Darren, Elysia, Ally, Hunter, Orion

EVENT NAME: Decades Drive in Grand Opening Night Location:  Seguin TX Raise awareness of our new business	NEED: Family fun through activities. Intriguing presentation- younger audience.	SOLUTION: Brings entertainment and engagement into the community for a vast number of niches. -        Classic movies/ nostalgic atmosphere with fresh styles.	UNFAIR ADV: -        A young group of owners who are in sync with the trend of main customer mass.	UNIQUE VALUE PROP: Only drive in movie theater in the Seguin area. New function/platform of entertainment.
AUDIENCE: -        Primarily youth from pre-teen to fun seekers. -        Family environment at hand.	CHANNELS: Main source of engagement to community will be social media and Press release(fliers) to local social groups, neighborhoods, schools, etc.	KEY METRICS: The use of measurement in terms of success in the enjoyment people had will be feedback to our social media engagement/ community engagement. – Reiterate follows on social media accounts.	COSTS: Major costs: -Raffle prizes -carnival game material	REVENUE: Source of income: -        Raffle tickets -        Tickets for carnival games -        Movie tickets -        Extra parking